Services:
Brand Identity
Year:
2019
Who Are They
Maruf News Network (MNN) is a local news broadcasting station that utilises multiple media formats to publish their news stories.
The Brief
MNN were looking for a brand revamp that focused on connecting to the public and revolutionising how the news is broadcasted. They were seeking a fresh, sophisticated feel to their brand, with a sense of brand consistency across all mediums.
The Outcome
Upon undertaking research within local news companies, I was able to develop the brand to the client’s expectations. This brand consists of the logo, business documents, business cards and social media content.
Since the re-launch, their YouTube channel gained a 14% increase of traffic and attained around 23 new members to their website within their first month.
Logo Mark
Alternative Composition
Logo Mark
Alternative Composition
Inverted Logo
Monochrome Logo
Lemon Milk
0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZ
This is sample text. The purpose of it is to give an overview of what the font will look like as a whole.
This enables it to be viewed in the context of a sentence and also within a paragraph.
Lemon Milk Pro Light
0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
This is sample text. The purpose of it is to give an overview of what the font will look like as a whole.
This enables it to be viewed in the context of a sentence and also within a paragraph.
Lemon Milk Pro Ultra Light
0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
This is sample text. The purpose of it is to give an overview of what the font will look like as a whole.
This enables it to be viewed in the context of a sentence and also within a paragraph.